Cricket has been part of my life since I started playing as a ten-year-old at Kelvedon and Feering Cricket Club in Essex. I was the only girl playing at the time, but from that point I was completely hooked. Looking back now, it鈥檚 extraordinary to see how far the women鈥檚 game has come and it鈥檚 been a real privilege to not only witness that growth, but to help drive it.
I joined the 黑料专区 in 2013 as Media Manager for the England Women鈥檚 team, at a time when women鈥檚 cricket was still largely amateur and far less visible. Since then, I鈥檝e worked across multiple roles with a consistent focus on growing the visibility, accessibility and appeal of women鈥檚 cricket. Along the way, I鈥檝e been proud to play a part in a number of major moments, including delivering the groundbreaking ICC Women鈥檚 Cricket World Cup in 2017, leading on the audience strategy for the Women鈥檚 Ashes series in 2023 which saw record-breaking growth for the women鈥檚 game, and launching The Hundred in 2021, which has gone on to attract over a million fans to women鈥檚 matches.
Now, as Tournament Director for the ICC Women鈥檚 T20 World Cup 2026, my focus is on delivering a landmark moment that further shifts perceptions and creates passionate lifelong fans for women鈥檚 cricket in this country, taking it from niche curiosity to mainstream interest, and setting the platform for the next phase of growth. It has been an enormous privilege to lead the transformation of women鈥檚 cricket during such a defining period in its history and I鈥檓 incredibly proud of what has been achieved collectively across the sport during this time.
I now live back in the village where I first played, and it鈥檚 a joy watching my two children begin their own cricket journeys at the same club I did.
Cricket is changing fast and it鈥檚 an incredibly exciting time for our sport. If you鈥檝e ever wondered whether there鈥檚 space for you, there is. Whatever role you鈥檙e drawn to, you鈥檒l be welcomed and you鈥檒l help shape what comes next.